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|All Authors / Contributors:||
David Paul Nord; Joan Shelley Rubin; Michael Schudson
|Description:||xvi, 618 p. : ill. ; 25 cm.|
|Contents:||The enduring book in a multimedia age / Michael Schudson --
The organization of the book publishing industry / Beth Luey --
Book production technology since 1945 / Patrick Henry --
Markets and audiences / Linda M. Scott --
Selling the product / Laura J. Miller --
The right niche : consumer magazines and advertisers / David Abrahamson and Carol Polsgrove --
Wounded but not slain : the orderly retreat of the American newspaper / James L. Baughman --
Government censorship since 1945 / Donald A. Downs --
American copyright law since 1945 / Marshall Leaffer --
U.S. government publishing in the postwar era / David Paul Nord and John V. Richardson Jr. --
Building on the 1940s. Section I : A D-Day for American books in Europe : Overseas Editions, Inc., 1944-1945 / John B. Hench ; Section II : the American Book Publishers Council / Don Lacy and Robert W. Frase --
Editorial vision and the role of the independent publisher / Dan Simon and Tom McCarthy --
Literary culture, criticism, and bibliography. Section I : cultures of letters, cultures of criticism / David D. Hall ; Section II : the critical climate / Harvey Teres ; Section III : bibliography and the meaning of "text" / David D. Hall --
Magazines and the making of authors / Carol Polsgove --
The oppositional press / James P. Dunky --
The black press and radical print culture / Jane Rhodes --
Where the customer is king : the textbook in American culture / Jonathan Zimmerman --
Libraries, books, and the information age / Kenneth Cmiel --
Science books since 1945 / Bruce V. Lewenstein --
U.S. academic publishing in the digital age / John B. Thompson --
The perseverance of print-bound saints : Protestant book publishing / Paul C. Gutjahr --
Bilingual nation : Spanish-language books in the United States since the 1960s / Ilan Stavans --
The enduring reader / Joan Shelley Rubin --
Reading the language of the heart : the "big book" of Alcoholics Anonymous / Trysh Travis --
Books and the media : the Silent spring debate / Priscilla Coit Murphy --
The Chat-An-Hour Social and Cultural Club : African American women readers / Elizabeth Long --
Book collecting and the book as object / Robert DeMaria Jr. --
Valuing reading, writing, and books in a post-typographic world / David Reinking --
Reading the data on books, newspapers, and magazines : a statistical appendix / Laura J. Miller and David Paul Nord.
|Series Title:||History of the book in America, v. 5.|
|Responsibility:||edited by David Paul Nord, Joan Shelley Rubin, and Michael Schudson.|
"Magisterial scholarship, compelling writing, and extraordinary range...."The Enduring Book" functions successfully on a number of intellectual scales. Scholars interested in American print culture
- Book industries and trade -- United States -- History -- 20th century.
- Book industries and trade -- United States -- History -- 21st century.
- Periodicals -- Publishing -- United States -- History -- 20th century.
- Periodicals -- Publishing -- United States -- History -- 21st century.
- Book industries and trade.
- Periodicals -- Publishing.
- United States.