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The enduring book : print culture in postwar America

Author: David Paul Nord; Joan Shelley Rubin; Michael Schudson
Publisher: Chapel Hill : Published in association with the American Antiquarian Society by the University of North Carolina Press, ©2009.
Series: History of the book in America, v. 5.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:

Addresses the economic, social, and cultural shifts affecting print culture from World War II onwards. This title demonstrates that the corporate consolidations of the last half-century have left  Read more...

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Details

Genre/Form: History
Document Type: Book
All Authors / Contributors: David Paul Nord; Joan Shelley Rubin; Michael Schudson
ISBN: 9780807832851 0807832855
OCLC Number: 261174626
Description: xvi, 618 p. : ill. ; 25 cm.
Contents: The enduring book in a multimedia age / Michael Schudson --
The organization of the book publishing industry / Beth Luey --
Book production technology since 1945 / Patrick Henry --
Markets and audiences / Linda M. Scott --
Selling the product / Laura J. Miller --
The right niche : consumer magazines and advertisers / David Abrahamson and Carol Polsgrove --
Wounded but not slain : the orderly retreat of the American newspaper / James L. Baughman --
Government censorship since 1945 / Donald A. Downs --
American copyright law since 1945 / Marshall Leaffer --
U.S. government publishing in the postwar era / David Paul Nord and John V. Richardson Jr. --
Building on the 1940s. Section I : A D-Day for American books in Europe : Overseas Editions, Inc., 1944-1945 / John B. Hench ; Section II : the American Book Publishers Council / Don Lacy and Robert W. Frase --
Editorial vision and the role of the independent publisher / Dan Simon and Tom McCarthy --
Literary culture, criticism, and bibliography. Section I : cultures of letters, cultures of criticism / David D. Hall ; Section II : the critical climate / Harvey Teres ; Section III : bibliography and the meaning of "text" / David D. Hall --
Magazines and the making of authors / Carol Polsgove --
The oppositional press / James P. Dunky --
The black press and radical print culture / Jane Rhodes --
Where the customer is king : the textbook in American culture / Jonathan Zimmerman --
Libraries, books, and the information age / Kenneth Cmiel --
Science books since 1945 / Bruce V. Lewenstein --
U.S. academic publishing in the digital age / John B. Thompson --
The perseverance of print-bound saints : Protestant book publishing / Paul C. Gutjahr --
Bilingual nation : Spanish-language books in the United States since the 1960s / Ilan Stavans --
The enduring reader / Joan Shelley Rubin --
Reading the language of the heart : the "big book" of Alcoholics Anonymous / Trysh Travis --
Books and the media : the Silent spring debate / Priscilla Coit Murphy --
The Chat-An-Hour Social and Cultural Club : African American women readers / Elizabeth Long --
Book collecting and the book as object / Robert DeMaria Jr. --
Valuing reading, writing, and books in a post-typographic world / David Reinking --
Reading the data on books, newspapers, and magazines : a statistical appendix / Laura J. Miller and David Paul Nord.
Series Title: History of the book in America, v. 5.
Responsibility: edited by David Paul Nord, Joan Shelley Rubin, and Michael Schudson.
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"A very readable and insightful account. . . . This volume and the series will be standards for a long time. . . . Essential."--"Choice"

 
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